Your Sales, Revenue and Growth in One Place

Six periods, each compared automatically

Today, the last 7 or 30 days, this quarter, this half-year or this year — each measured against the equivalent period before it. Revenue only ever counts money actually approved, never an order that's merely been created.

• Short periods roll with the day; the longer ones line up with the calendar — the way an owner actually thinks about a quarter or a year.
• Revenue, orders, units and average order value each get their own comparison — up, down, or new where there was nothing to compare against.

A trend you can see, not just read

A chart of the same period, bucketed day by day or week by week, so a dip or a spike is visible at a glance instead of buried in a table of numbers.

What's actually selling

Total orders, units moved and revenue per order for the period, plus a ranked list of top products — using the exact same sales definition as the Sales report, so the two screens can never disagree about what counts as a sale.

• “Units sold” counts order lines, never a summed quantity — 8kg of almond and 3 tins of ghee don't get added together into one meaningless number.

Growing products, and ones running low

Products whose quantity sold is trending up against the previous period are surfaced on their own — a genuine change in demand, not just this week's noise. Alongside them, anything that's both selling well and getting low on stock, so a shortage is visible before it costs you an order, not after.

Where your money currently sits

How much is waiting on a bank transfer, how much is sitting in receipts you haven't reviewed yet, and how much is outstanding on delivered cash-on-delivery orders — each shown as a real amount with the orders behind it, never folded into one misleading total.

• Delivered and paid are tracked apart, deliberately: a COD order can be delivered with the cash still uncollected, and the dashboard says so rather than assuming it's settled.

The whole payment funnel, honestly

Every order confirmed in the period, followed through to where it actually stands right now — confirmed, payment pending, payment received, payment approved, ready to fulfil. It's built to tell the truth about cash on delivery too: a COD order can be “ready to fulfil” before a cent has been approved, which is correct, not a bug in the numbers.

How they paid, and where the order came from

A breakdown by payment method — bank transfer against cash on delivery — and a second one by where the order started: a WhatsApp conversation or your web catalog. Both read from the exact same orders everything else on this screen does.

Who's actually buying

How many customers ordered in the period, how many are new versus returning, and your top ten customers by revenue. Customers who haven't paid in a while are surfaced too — the exact list a broadcast campaign can be built from, to win them back before they're gone for good.

For the owner only

Staff don't see this screen. It's revenue across the whole shop, and that's the owner's to look at.